The Impact We Don’t Always See
Have you ever noticed how some people stay with you long after you’ve stopped seeing them? It’s rarely because you remember every conversation or every…
OUR BOOK COVER DESIGNERS HAVE ISSUES (PS: We promise the final designs are worth it.)
People see the final book cover and assume everything happens smoothly. Clean typography. Beautiful layout. Perfect colors. Very professional. Meanwhile, behind the scenes, one designer has 15 tabs…
Interview with Baskerville (He’ll Be Brief)
Interviewer: Mr. Baskerville, thank you for joining us. You’re looking… sharp. Very high-contrast today. Baskerville: [adjusts his serifs] Please, call me John. And yes, the contrast is intentional. If you’re going to be looked at…
The Day a Book Cover Lied to Me (And I’m Glad It Did)
Quick question, have you ever picked up a book because of its cover, and it completely misled you? Not that the story was shitty or anything, it was just not what you…
Do Our Best Ideas Happen Away from the Desk? A Design Team Confession
For most designers, the desk is where the work is supposed to happen. You sit down at your desk, open your design tools, stare at the…